Where We Are Today With Machine Learning
The Challenges and Opportunities of Machine Learning
Global Offices: Atlanta Edition
The YouTube Boycott & Brand Management in the Age of Trump
May 2, 2017As originally posted on Exchange Wire. This recent incident of hundreds of brands boycotting YouTube and Google is very different from anything we have...
Brand Safety Management Requires the Human Touch
May 2, 2017As originally posted on Digital Marketing Magazine. It's not often issues such as 'programmatic advertising' and 'brand safety' make the BBC national evening...
Global Offices: Baltimore Edition
May 1, 2017Our “Global Offices” blog series features a Q&A each month with one of Exponential’s offices across the globe. For the month of May, we interviewed...
Solving Transparency: what do you mean by ‘transparency’?
April 24, 2017As originally published in Marketing Tech. I am often asked these days about our stance on transparency – the subject comes up in RFPs and has become...
When Are Personalized Digital Experiences Worth the Privacy Risks? (Part 3: Changing Scopes & Shifting Slopes)
April 12, 2017Part 3: Changing Scopes and Shifting Slopes In the most recent post in this series, we looked at a model that depicted the intersection of user experience...Popular Posts
- Blog, Research
Do You Know What Mom Really Wants for Mother’s Day? (Take the Quiz)
With Mother’s Day quickly approaching (that’s...
- Featured, News
Exponential Interactive Appoints Danielle Cravatt as US Head of Sales
Former VP of Sales, Southwest, appointed to US Head...
- Featured, News
Exponential launches AERO technology in EMENA
As originally covered in Communicate Online. Exponential...
- News
An ads.txt mid-term report
In May of 2017, the Interactive Advertising Bureau...
