Global Offices: Atlanta Edition
How Are Consumers Commemorating Mother’s Day? (Quiz)
Partner Perspectives: Cuebiq
Global Offices: Baltimore Edition
May 1, 2017Our “Global Offices” blog series features a Q&A each month with one of Exponential’s offices across the globe. For the month of May, we interviewed...
Solving Transparency: what do you mean by ‘transparency’?
April 24, 2017As originally published in Marketing Tech. I am often asked these days about our stance on transparency – the subject comes up in RFPs and has become...
When Are Personalized Digital Experiences Worth the Privacy Risks? (Part 3: Changing Scopes & Shifting Slopes)
April 12, 2017Part 3: Changing Scopes and Shifting Slopes In the most recent post in this series, we looked at a model that depicted the intersection of user experience...
Surviving Anxiety: 5 Anxiety Remedies for Marketers
April 11, 2017“Uncertainty is the only certainty there is, and knowing how to live with insecurity is the only security.” –John Allen Paulos The realization that...
When Are Personalized Digital Experiences Worth the Privacy Risks? (Part 2: The Point of Equilibrium)
April 10, 2017Part 2: The Point of Equilibrium In the last post, we discussed the tradeoff of exposing personal data to garner more personalized user experiences. In...Popular Posts
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Are Your Marketing Efforts Targeting the Right Driver? (Auto Infographic)
Click on the image to download the infographic! Contact...
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When In Rome: A Festival of Media Global Rundown
In the most obvious news thus far in 2017, marketers...
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Digital Advertising in the Time of Attention Deficits
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POV Spotlight: Roland Tanaka on online advertising and where it’s headed
Q/A with: Roland Tanaka, Executive Director – Business...
