How does financial planning affect travel intention?
Forget CTR – it’s Time to Unleash the Potential of Digital Video Campaigns
When to Engage the Newly Engaged
Tag Archives: user experience
Latest Posts
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How does financial planning affect travel intention?
December 14, 2018 -
Forget CTR – it’s Time to Unleash the Potential of Digital Video Campaigns
December 10, 2018 -
A QSR Marketer’s Guide to Sales on Gameday
November 28, 2018
What does Google Chrome’s built-in ad blocker mean for you?
November 15, 2017Google Chrome's built-in ad blocking feature, which is expected to be released in January 2018, will allow users to toggle a built-in blocker for sites...
When Are Personalized Digital Experiences Worth the Privacy Risks? (Part 3: Changing Scopes & Shifting Slopes)
April 12, 2017Part 3: Changing Scopes and Shifting Slopes In the most recent post in this series, we looked at a model that depicted the intersection of user experience...
When Are Personalized Digital Experiences Worth the Privacy Risks? (Part 2: The Point of Equilibrium)
April 10, 2017Part 2: The Point of Equilibrium In the last post, we discussed the tradeoff of exposing personal data to garner more personalized user experiences. In...
When Are Personalized Digital Experiences Worth the Privacy Risks? (Part 1: The Tradeoff)
April 6, 2017Part 1: The Tradeoff I do product management for a digital marketing company. Both are domains where leveraging user data is crucial to providing more...
Jason Bercovici in MediaPost: “Can Facebook’s Metrics Blunder Help Us To Measure Better?”
November 21, 2016As originally published in MediaPost. Facebook is in the news again, reporting ad-metric errors and inconsistencies. I think this is a great thing for...Popular Posts
- Featured, News, Opinion, Research
Marketing in the age of Brexit & consumer uncertainty
How does consumer anxiety following Brexit impact...
- Featured, News
Doug Conely in iMedia Connection: “Machine learning and the customer journey”
As originally published on iMedia Connection. As we...
- Research
Exponential Insights: Winter Olympics Fans 62% More Likely to be Republican, Love Spicy Foods
If you thought that digital marketers were shying away...
- Blog, Featured
Global Offices: Emeryville Edition
Our “Global Offices” blog series features a Q&A...
