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Tag Archives: Digital Advertising
Towards transparency in programmatic buying (Dilip DaSilva MediaPost commentary)
May 24, 2017With more and more marketers seeking transparency in the complex process of programmatic buying, Havas Group recently launched their Client Trading Solution...
Global Offices: Melbourne Edition
May 15, 2017Our “Global Offices” blog series features a Q&A each month with one of Exponential’s offices across the globe. For this mid-May special edition,...
Disassembling Machine Learning
May 4, 2017For most businesses, advertising is hard. That’s because, for most businesses, advertising is about finding new, unengaged, or lapsed customers, and...
Global Offices: Baltimore Edition
May 1, 2017Our “Global Offices” blog series features a Q&A each month with one of Exponential’s offices across the globe. For the month of May, we interviewed...
When Are Personalized Digital Experiences Worth the Privacy Risks? (Part 3: Changing Scopes & Shifting Slopes)
April 12, 2017Part 3: Changing Scopes and Shifting Slopes In the most recent post in this series, we looked at a model that depicted the intersection of user experience...Popular Posts
- Featured, News, Opinion
Doug Conely champions Machine Learning for 2017, other trends in Figaro Digital
In the latest article on Figaro Digital, titled “Ask...
- News
Exponential’s VP talks ad fraud in MediaPost
“When you get beyond 3,000, God knows what’s...
- Featured, News
Exponential Interactive Appoints Ittai Shiu as Vice President Creative Strategy
Former General Manager of Video Promoted to New Leadership...
- News
CP(r)E Anyone?
Bob Dees of SpotXchange has just written an interesting...
