Roadmap to CCPA
Expo Tech-spert Spotlight: Matt
Back-to-School Shopping: Pop Quiz
Tag Archives: Brand Safety
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Roadmap to CCPA
September 23, 2019 -
Expo Tech-spert Spotlight: Matt
August 28, 2019 -
Back-to-School Shopping: Pop Quiz
August 26, 2019
Exponential issued DTSG Brand Safety Seal by JICWEBS following verification by ABC
July 4, 2019Brand safety is of the utmost importance here at Exponential, so we are pleased to announce that we have been verified to the JICWEBS Digital Trading Standards...
An ads.txt mid-term report
June 7, 2018In May of 2017, the Interactive Advertising Bureau Tech Lab introduced ads.txt (Authorized Digital Sellers) as tool to create greater transparency in the...
Could your ad campaigns benefit from a spring cleaning?
May 15, 2018Have you caught the cleaning bug this spring? Maybe you’re thinking your advertising campaigns could use a spring cleaning as well. We all know that...
Digital Advertising Outside the Google and Facebook Duopoly
December 8, 2017As Google and Facebook are projected to account for over half the share of US digital ad revenue this year, what does this mean for the digital advertising...
Expo Explains “Pre-bid”: Brand safety’s silver bullet or misconception?
December 7, 2017With the growth of programmatic in the ad tech world, DSPs and exchanges have more access than ever to an abundance of data. From a buyer’s perspective,...Popular Posts
- Uncategorized
Exponential talks data, engagement at Advertising Week NYC
As a proud corporate partner with Advertising Week...
- News
Audience Efficiency: Variations Between Industries and Brands
We introduced the notion of audience efficiency earlier...
- News
Exponential joins Ad Integral Science’s Certified Viewability Partner Program
Exponential one of the latest companies to join Integral...
- Opinion, Research
Is Your Data Telling The Truth? Where You’ll Find ‘Liars’ Online
As originally covered in MediaPost. Everyone...
