ExpoHer: Celebrating the Women Leaders of Exponential
Content integration drives high engagement and favorable brand perception for Mazda
Exponential wins Bronze and Silver at MMA SMARTIES Awards
Tag Archives: Audience Insights
Seahawks fans are brainy; Broncos fans love Britney Spears – Super Bowl audience insights
January 31, 2014Sports analysts are abuzz over Peyton Manning's touchdown abilities and Richard Sherman's shutdown and shout out corner skills, but the real stars this...
What does Hyundai, plastic surgery and Nadal have in common?
January 16, 2014You guessed it…Tennis! Perhaps Nadal gave it away, but would you think tennis fans are also more likely to be looking online at Hyundai cars and investigating...
Hohe Kaufkraft beim Autokauf
December 23, 2013Mobile Endgeräte werden immer wichtiger im Autokaufprozess. Unsere Mobile-Division Appsnack bietet Werbetreibenden und Agenturen die Möglichkeit, aufmerksamkeitsstarke,...
The Avengers: holiday shopping for your real life superhero
December 19, 2013"And there came a day, a day unlike any other, when Earth's mightiest heroes and heroines found themselves united against a common threat. On that day,...
4 controversial Hunger Games marketing choices; is Lionsgate playing with fire?
December 18, 2013With the recent release of Catching Fire, the second film in the Hunger Games series, controversy is reigniting around marketing and merchandising tie-ins...Popular Posts
- Blog, Featured, Research
Video advertising campaigns easy as A-B-C (Guide)
Are you fluent in the language of digital video? In...
- Featured, Opinion
Australians love any excuse to travel, however the destinations they choose may come as a surprise!
Firstly, off the back of Exponential’s recent...
- Blog
Your guide to viewability
Over the years, the advancement of digital advertising...
- Featured, News, Opinion
PerformanceIN ft. Jason Trout: “Striking the Balance Between Viewability and User Experience”
As originally covered in PerformanceIN. It’s not...
