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The ways video is changing mobile advertising

March 10, 2015Mobile video is booming. Mobile consumption have increased 81 percent in the U.S. compared to the same time last year, with about 50 million people watching...

And the Oscar goes to Birdman for Best Picture; how data insights can predict winner for one of Hollywood’s most prestigious awards

February 20, 2015Can Exponential use its rich audience data to predict the Best Picture Oscar winner? Well, yes -- we did so in 2013 and 2014. But for the third year in...

We take a closer look at a great Aussie rivalry and some revealing insights ahead of Australia Day

January 23, 2015Aussie, Aussie, Aussie! Oi, Oi, Oi! We reveal some great insights ahead of Australia Day and take a closer look at a great Aussie rivalry.