Expo Tech-spert Spotlight: Nicole
Partner Perspectives: MedData Group
What about Dad? How brands and marketers can reclaim Father’s Day
Infographic: Holidata from Exponential
December 10, 2012Holidays come in all shapes and sizes, and we all have our own personal preferences. But one thing we do know, is a lot of people book their holidays in...
Audience insights: Skyfall
December 4, 2012It’s safe to say Skyfall, the latest film in the James Bond series, entered the gate with a rather large fan base. With its record breaking opening for...
Exponential commissions exclusive holiday audiences from partnership with MasterCard Advisors
November 30, 2012In anticipation of the holiday season, when consumers are expected to travel and spend substantially more, Exponential commissioned 22 exclusive custom...
Audience Efficiency: Why you can’t beat the model
September 20, 2012This discussion on audience efficiency is also complete. We’ve shared key findings about 3rd party data, looked at variations between industries and...
Firefly Video campaign drives 17.1% brand lift for Debenhams
September 12, 2012Firefly Video, the engagement video platform owned by Exponential Interactive, a global provider of advertising intelligence and digital media solutions...Popular Posts
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Mindshare Huddle: Exponential’s VP product strategy and operations, Doug Conely takes on attribution
As I wandered the 7th and 8th floors of Mindshare’s...
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Exponential awarded the EDAA seal of approval
We are pleased to announce that we have now been awarded...
- Featured, News, Opinion, Research
Anxious Australia: how marketers can overcome consumer resistance
As originally featured in Mumbrella. Is our data powerful...
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Content creation for the silent-video generation by video specialist Laura Stevens
The Internet Advertising Bureau reported that £442...
