Global Offices: Atlanta Edition
How Are Consumers Commemorating Mother’s Day? (Quiz)
Partner Perspectives: Cuebiq
Tribal Fusion audience insights road show 2012: Sharing our presentation
May 29, 2012Over the last two weeks, Tribal Fusion sales representatives have been visiting agencies across London armed with doughnuts and our audience insights guru...Summer road show 2012: Tribal Fusion hits the road with online advertising insights and doughnuts
April 30, 2012Tribal Fusion has launched its 2012 Summer Insights Road Show. Following on from the success of Ad Network v4.0 and Attribution, Tribal Fusion is bringing...
Case Study: 4Music, in partnership with Blowfish Digital and Firefly Video, deliver an engaging brand awareness campaign
April 29, 20124Music and media agency Blowfish Digital used Exponential Interactive’s video engagement product, Firefly Video, to promote its up-coming Christmas schedule....
What audience efficiency really means for online advertising
February 28, 2012I spoke on the topic of audience efficiency on the 9th February at AdMonsters OPS in London where I shared the findings and implications of our work on...
Where’s Your Energy? How data tells us who really buys energy drinks
September 22, 2011Energy drinks are generally associated with teenagers and youth culture, but if that’s true, then how does the relatively staid Red Bull remain dominant?...Popular Posts
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Interactive video: a powerful vehicle for brand impact
Exponential recently released the results of a study...
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Unmasked: The mystery of the Trump voter
As originally featured in AdNews. This year’s...
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Domain spoofing & Ads.txt (Rick Abell in The Globe and Mail)
In May 2017, the Interactive Advertising Bureau (IAB)...
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Press Release: Tribal Fusion launches campaign optimization tech to ‘power up’ display advertising campaigns
Tribal Fusion (www.tribalfusion.com), the Exponential-owned...
