Meaningful connections, by design
Expo Tech-spert Spotlight: Nicole
Partner Perspectives: MedData Group
Why Advertisers Need to Use Data and People to Fuel the Creative Process
September 6, 2017Exponential's Director of Global Sales Strategy, Tyler Greer, spoke with Digital Marketing Magazine about the importance of using data and people together...
Roadmap to the General Data Protection Regulation
August 23, 2017Roadmap to the General Data Protection Regulation In May 2018, a new EU-wide regulation comes into effect which has a profound impact on any business which...
Is Transparency The Answer To Achieving Accountable & Effective Marketing? (Dilip DaSilva in Adotas)
June 22, 2017As originally published in Adotas. Recently, Proctor and Gamble called on the media buying and selling industry to get its act together and demanded...
Towards transparency in programmatic buying (Dilip DaSilva MediaPost commentary)
May 24, 2017With more and more marketers seeking transparency in the complex process of programmatic buying, Havas Group recently launched their Client Trading Solution...
Insights session highlights marketing to consumers in ‘age of anxiety’
May 22, 2017As originally featured in The GMA. In an age of anxiety (recession, Brexit, Trump), how can brands ‘ride the wave’ of changing consumer behaviour?...Popular Posts
- Blog, Featured
Global Offices: London Edition
Our “Global Offices” blog series features...
- News
Deep Dive Final: Time Based Analysis
In my last two blog posts on Deep Dive, I focused on...
- Uncategorized
Exponential is pleased to announce we’ve been awarded the DTSG Brand Safety Seal with JICWEBS
We work in an industry where transparency has traditionally...
- Blog, News, Opinion
Brand Safety Management Requires the Human Touch
As originally posted on Digital Marketing Magazine....
