A new year presents a fresh opportunity to grow, improve and embrace change. In 2018, what evolutions can we expect to see within the digital advertising space, and what will we see get left behind? Below we take a look at some of the industry’s biggest shifts:
Do you agree with the above? What will you be saying “hello” and “goodbye” to in 2018?
This is the blog of Exponential Interactive Inc.,(www.exponential.com) a global provider of advertising intelligence and digital media solutions to brand advertisers.